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Woven into your clothes is a material that takes on many disguises. It may have the texture of wool, the lightness of linen or the sleekness of silk. It’s in two-thirds of our clothing – and yet most of us don’t even know that it’s there. It’s plastic, and it’s a big problem.

Today, about 69% of clothes are made up of synthetic fibres, including elastane, nylon and acrylic. Polyester is the most common, making up 52% of all fiber production. Plastic’s unique durability and versatility have made it indispensable to the fashion industry.

“It’s in the waistband of your jeans, your shoes, in practically everything you wear, because plastic is this miracle material,” said George Harding-Rolls, campaigns adviser at the Changing Markets Foundation, an organization that investigates corporate practices.

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… But San Francisco is still far from achieving the goal it set 16 years ago when it pledged it would achieve “zero waste”—and no longer need landfills—by 2020. Today, it’s nowhere close to that goal. No city is. Though it is a leader in the U.S. at recycling and composting, San Francisco is in a predicament common among American cities, whose residents are growing increasingly vexed by their role in creating vast amounts of garbage and their struggle to control where it’s ending up

….Then the progress stopped. San Francisco’s trend lines plateaued and even reversed a bit. By last year, its diversion rate had slipped to 51 percent.

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